You’d think that having the website that works fine and doesn’t glitch is the most important. Is it though? Nowadays, what people pay attention to is nice appearance. That is why design plays a huge role in your website’s success.
We all know that when we meet new people, first impression is important. The same goes about websites. If a visitor doesn’t like what he or she says – it’s likely that subconsciously he will do everything to leave the website sooner, even though he likes your company or is interested in the services you offer. Good clothes open all doors, as they say – or should we say it’s good design that opens doors?
If people see poor design, they won’t trust your website. Same goes to outdated information or anything that shows that you’re not putting effort into it. The visitors will think ‘I’m ready to invest money into my project, but this website that is supposed to help doesn’t even care about their own website. How are they going to treat my idea then?’
It’s crucial to ensure trust from your potential customers, so they are ready to stay on your website and this helps you create more opportunities for your business to capture those leads.
Come to think of it, there are thousands of businesses your potential client can turn to. And most of them have immaculate design that impresses you the first second you see it. If you want to remain in competition with them, you need to ensure you stand out. YOUR webpage needs to have this particular something, that makes your business more appealing than your competitors’ ones.
Many elements used in web design affect how you create your content, which in turn affect how search engines index your website.
Sometimes web design can be difficult to understand, but it can directly influence you Search Engine Optimization. Therefore, it should be what we can call ‘SEO-friendly’.
In order to ensure the best web design, and subsequently, search engine visibility, it’s better to entrust this to the professional agency where people know what they are doing. Us, for example J
We are impatient nowadays, aren’t we? That is why we won’t stay on the website that takes ages to load. A well-designed website will be speedy on all devices. A page will load in a matter of seconds due to its fluid grids and responsive media. Experience shows that a visitor tends to stay longer on a website that loads fast, it keeps the visitor engaged and satisfied.
A brief conclusion: care about your design if you care about your business.